Following the success of last year, Dior is returning to the legendary ‘Pink Palace’, taking over The Beverly Hills Hotel’s most sought-after spaces with its ‘Dioriviera Pop-Up’.
New this year, a Dior Spa Residency offers guests an exclusive well-being experience, just steps from the hotel’s beloved pool and pop-up boutique.
“We are thrilled to partner with Dior again to create an alluring experience that is as stylish as it is sensory,” said John Scanlon, General Manager of The Beverly Hills Hotel, a Dorchester Collection hotel.
“The timeless appeal of our legendary pool provides the perfect backdrop to celebrate summertime with a splash of sophistication and whimsy, while bespoke spa services capture the radiance of the restorative summer season”.
Overlooking the iconic pool, a Dior pop-up boutique is enveloped in a toile de Jouy display of sun, trees, and lions made from shells. Inside, the boutique is elevated to feel like a beachside resort home.
Drawing inspiration from the Mediterranean and the allure of pristine beaches, Dior has reimagined the interior as a relaxing coastal oasis. Raffia wallpaper, bamboo décor, and furniture, including sofas, armchairs, and coffee tables, invite guests to relax and enjoy the experience.
Steps away from the boutique, the poolside is transformed with the new toile de Jouy Soleil print, which is unveiled on loungers, sunshades, and drapery in bright coral pink. Guests emerge between the hotel and pool into the citrus garden, which will be showcasing Maison pieces from the Dioriviera collection.
Deck chairs, umbrellas, floor pillows, and cushions adorn the space, creating a sanctuary for guests to relax and soak up the joys of summer.
Dressed in the same coral toile de Jouy Soleil, Dior Spa at The Beverly Hills Hotel is the perfect union of highly effective treatments and sensorial experiences encompassing the hotel’s spa reception and retail areas, relaxation lounge, and three treatment rooms.
To complete this experience, a selection from Dior’s fragrance, makeup, and skincare collections is available for purchase within the spa’s boutique, including L’Or de Vie, Dior Prestige, and La Collection Privée Christian Dior.
In this exquisite setting, Dior offers guests a premier treatment program featuring six specially curated signature facial and body treatments, each designed to help the skin and senses blossom at the height of summer.
Beauty-enhancing services available for the face include The California Glow by Dior, L’Or de Vie Miracle, Kobi-Dior, and D-Calm, while Constellation and D-Tissue offer relaxation for the body.
The continually reinvented Dioriviera capsule collection designed by Maria Grazia Chiuri is an invitation to escape and enjoy the summer holidays and is reflective of the hotel’s glamorous see-and-be-seen setting.
The iconic toile de Jouy print has been reinvented in two unique versions, the toile de Jouy Sauvage and the toile de Jouy Soleil. These prints highlight sketches of nature and a constellation of suns. Shades of navy, aquamarine, powder pink, and lemon illuminate styles in this collection—a special palette curated for Fall 2024.
The duo of prints is revealed in a range of beachwear and accessories, such as ponchos, towels, and silk scarves. The motifs are also incorporated into iconic handbags like the Lady D-Lite, Dior Book Tote, Lady D-Joy, and more.
Mediterranean influence is embedded in the Dioriviera allure and reflected through the brand’s signature Dway mules, Dior Sun leather sandals, and straw hats.
To pair the vibrant wardrobe, Dior Maison essentials have also been recreated with the summertime in mind. Timeless designs such as tableware sets and linens, glassware, as well as embroidered cushions, vases, notebooks, and a set of two mini candles, enhance any tablescape for summer soirees. In addition, a yoga mat and blocks, beach games, and furniture are provided.
Hotel guests lounging near the pool can choose between a private, elegantly styled cabana or a coveted front-row lounge chair and umbrella. During the weekends, they can sample hourly refreshments.
The Dioriviera pop-up boutique will be open Monday to Friday from 9 a.m. to 5 p.m., Saturday and Sunday from 9 a.m. to 6 p.m., and is open to hotel and non-hotel guests alike.
Experience Dior at The Beverly Hills Hotel now through September 2, 2024.
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