Fitzroy, Australia, is all set to welcome The StandardX, Melbourne, a cheeky and charming 125-room hotel from Standard International. The hotel will officially open its doors to travellers and locals on August 8th, and below, we take a look at what it has to offer.
Designed to check in and check out the city, The StandardX, Melbourne, takes inspiration from Fitzroy’s post-punk Little Band scene of yesteryear to today’s music venues, street art and cafés. The nomadic and adventurous spirit embodies the Fitzroy neighbourhood of reinvention and art, making it the perfect locale as the inaugural location of The StandardX brand.
Cheeky and charming in equal measure, each of the 125 rooms is fitted with features for discerning travellers and blends the grittiness of Fitzroy’s urban fabric with the culture and modern comforts guests know and love from The Standard brand. From an intimate Cosy King to a spacious Suite Spot with unobstructed views of Fitzroy and the city skyline, rooms at The StandardX, Melbourne, are designed with a contemporary, uncomplicated aesthetic in mind.
In keeping with its Standard DNA, style rules the day at The StandardX, with interiors led by Melbourne-based interior design firm Hecker Guthrie. Upon entering the lobby through a familiar bold revolving door, the ground floor opens to an airy elevated loft with a fireplace that beckons guests to linger longer. Columns wrapped in macrame by local artist Sarah Smalltown and paintings from Dane Lovett are complemented by custom furniture and antique pieces.
The hotel sports a contemporary, uncomplicated aesthetic that spans eight floors. The guestrooms are awash with a palette of blue and white, while a plush bed sits focally, complemented by a millwork ledge that doubles as a writing corner and open closet. Melbourne’s influence of local talent is unmistakable, with work from artists such as Jane Sinclair.
The menu, crafted to unite, draws influence from Asian flavours to redefine Thai street food. It offers a sophisticated fusion of culture and gastronomy, transforming traditional Thai recipes using produce sourced from Melbourne and Victoria.
Perched atop the hotel is The Roof, a secret hideaway accessible exclusively to hotel guests with panoramic views of Fitzroy and Melbourne. The Roof offers a dining experience inspired by the melodic flavours of Mercado Medellin. Located in the lobby,
The Box (shown) is a retail concept that offers everyday essentials, lifestyle items, snacks, and beverages for use on the go or in the room.
Address: The StandardX Melbourne, 62 Rose Street, Fitzroy
Opening Hours BANG (7 Days): 7 am – 11 am | 11:30 am – 4:30 pm | 5:30 pm – 10 pm
The StandardX Melbourne and BANG open on August 8, 2024. For more information on The StandardX, Melbourne, please visit www.standardX.com/melbourne.