Digital art collecting is booming; in 2018, sales reached almost $5 billion and are forecast to nearly double in the next five years. A new online art platform called Ungalleried aims to make finding that perfect digital art piece much simpler. Let’s find out how.
The Ungalleried art platform brings the traditional gallery model into a global and digital age with a special focus on highlighting artists from all corners of the world. It does this by representing emerging and contemporary artists on an international scale, aiming to improve the accessibility of the art world.
The platform is aimed at all collectors with original artworks and limited edition prints starting from just £100. It allows collectors to discover new talent and takes you behind the scenes via their magazine and social media channels.
These channels provide access to the artist’s studio, where subscribers can gain insight into their creative practices, bringing their works and narratives to life.
Buyers are encouraged to utilise the platform’s tech solutions, including a specially developed feature allowing users to place artwork onto the walls of their homes before completing the purchase.
Ungalleried also offers a free art advisory service led by their team of expert curators to support collectors in their journey through the arts.
The online gallery model invests in enabling talented emerging artists to gain more visibility, including those who, in the past, may have faced obstacles when trying to enter the art market.
Founder and CEO of Ungalleried, Simi Launay, an artist, collector and economist, was inspired to build the platform after experiencing first-hand the challenges of seeking gallery representation.
Many emerging and talented artists are denied access to the art market, often for several reasons, including limited space, expensive physical overheads, enormous demands of exhibitions and, all too often, a narrow conception of what fits the artistic mould.
Launay found that the majority of galleries were overwhelmed by the high number of applications and often unable to respond or give constructive criticism. Through building Ungalleried, she has created a sophisticated and fresh market for emerging artists and collectors.
Artists from all over the world can apply to be featured on Ungalleried, artworks are individually reviewed by a specialist team of curators from varying backgrounds, with a wealth of knowledge and experience in the art world.
Curators focus on emerging, diverse and undiscovered artistic talent, continually looking to ensure that each new entrant will benefit the entire network of Ungalleried, in turn building a diverse and prestigious community of artists and patrons.
Simi Launay says: “I made it my mission to build an institution that I wanted to exist to represent me after finding my path as an artist was limited. A global institution that was inclusive and gave artists a fair chance at being discovered whilst upholding high artistic standards. Ungalleried is about empowering artists, challenging the status quo, reaffirming and embodying the true definition of a patron to artists by enabling and encouraging them to take their financial futures into their own hands.”
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