British cycle helmet maker Dashel is launching a new charity collaboration helmet with the marine conservation organisation Sea Shepherd. The launch of this new helmet follows the success of the ‘Ocean Edition range, which was in such high demand that Dashel had to launch the new range to meet demand.
Having always prioritised environmentally responsible processes and sustainability—along with safety and style—the helmet company has collaborated with Sea Shepherd. This collaboration means all helmets in the new range will feature a ghost net loop. This loop is made from discarded fishing nets found and removed from our oceans by Sea Shepherd, reducing the danger to marine life.
Bracenet then turns the old nets into loops, which Dashel purchases to affix to the rear of the Dashel helmets in place of the regular faux leather version. These loops are perfect for attaching lights to the helmet and improving cyclist visibility on the roads. The batch at launch has been retrieved from the Baltic Sea.
Not only is Dashel supporting Sea Shepherd in purchasing the materials made from the ghost nets, but for each helmet sold, Dashel will also donate 10% of the sale to Sea Shepherd to further support this non-profit marine conservation organisation’s essential work.
The new helmets will be available in adult and child sizes. The adult helmet will be black, featuring Sea Shepherd’s distinctive Jolly Roger logo at the back. Children can choose from a black helmet with the Jolly Roger—perfect for mini pirates—and a blue helmet that sports Sea Shepherd’s whale logo—ideal for pint-size conservationists.
Positive information about how the kids’ helmets have helped save the seas by wearing a ghost net loop is also included with the helmets. The range’s environmental responsibility does not stop there. It is considered in every element of the cycle helmet’s manufacture, distribution, and even end-of-life.
The Sea Shepherd Edition helmet is delivered in a recyclable cardboard box and a reusable drawstring backpack made from 3.5 recycled PET bottles. Even the swing tag cable is biodegradable.
For safety reasons, the industry standard is that helmets should be replaced every 3-5 years. Dashel asks customers to send their helmets back for recycling every five years so that no plastic goes to landfills.
Like all Dashel helmets, the new range is not just eco-friendly; they are designed to be safe, stylish, and sustainable.
Dashel’s mission is to encourage people to incorporate cycling into their daily routines and make more trips by bike. They are committed to designing and making light, flattering helmets that people actually want to wear. Dashel’s rounded shape and peak make it also a super-safe choice, particularly for urban cycling.
The new range is available online now at dashel.co.uk and from selected retailers (RRP £85.00 for adults. £55 for kids).